Analytics is automatically enabled on all Fliplet apps. Data is refreshed every 4 hours, and you can view your analytics anytime in Fliplet Studio by clicking the Analytics button below your app name.

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  1. Review session data
  2. Monitor returning devices
  3. Understand platform usage
  4. Analyze communication and engagement

1. Review session data

The following metrics help you track general app usage:

Session analytics dashboard screenshot – Fliplet Studio

  • Session Count: Total number of sessions within a specific timeframe. Helps track overall engagement.
  • Average Session Duration: Shows how long users typically spend per session. (Displayed in graph)
  • Average Screens Per Session: Average number of screens viewed in each session.

How these are calculated:

  • Average screens per session = totalPageViews / totalSessions
  • Average interactions per session = totalEvents / totalSessions
  • Average session duration = total session duration / total sessions

2. Monitor returning devices

Returning devices chart – Fliplet Studio

Definitions:

  • New devices: Count of unique devices during the selected date range.
  • Returning devices: totalDevices - uniqueDevices

3. Understand platform usage

Technology report bar chart – Fliplet Studio

  • Web app: Total and new devices using the web version
  • iOS app: Total and new devices using the iOS version
  • Android app: Total and new devices using the Android version

4. Analyze communication and engagement

Communications report dashboard – Fliplet Studio

Communication metrics:

  • Notifications: Number of notifications sent
  • Email: Number of emails sent
  • SMS: Number of SMS messages sent

User engagement metrics:

  • Active devices: Devices that installed and opened the app during the selected timeframe
  • New devices: Devices that installed and opened the app for the first time during the selected timeframe
  • Screen views: Total screens viewed during the period
  • Interactions: User actions like taps, clicks, or menu usage
  • Most active users: Top users based on interaction volume (login required)
  • Actions per user: Total number of actions performed per user (login required)
  • Most popular screens: Frequently visited screens, filterable by session count, views, or interactions
  • Interactions per screen: Breakdown of user actions on individual screens (e.g., clicks on news items)

You can disable analytics at any time by going to your app’s settings, selecting Add-ons, and disabling the System: Analytics option.

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